VG’s Fresh Market Customer Survey


***The VG’s Fresh Market Customer Survey is now Closed!***

The VG’s Fresh Market Customer Survey, found at, is an online questionnaire designed by VG’s Fresh Market that measures customer appreciation of products and services. Information from the questionnaires are used in various ways to improve areas in the store.

Taking this survey is your chance to have a voice. You can tell the company how you feel, both the good and the bad. This information is actually very important to the company. They need to know what works and what doesn’t. They are interested in making changes to their store, but they can’t do this if they don’t know what is wrong in their stores. You will also be entered to win a $1,000 Spartan Stores, Inc. gift card.

About VG’s Fresh Market

Michigan residents will encounter around a dozen VG’s Grocery locations. Each location includes an expansive grocery section as well as a pharmacy and other amenities. As an independent grocery chain, VG’s competes with larger competitors by offering better service and the best possible prices. Shoppers at VG’s Grocery should be able to find whatever they’re looking for, regardless of location.

VG’s Grocery employees hundreds of people across its Michigan locations. Likewise, the company engages in various community outreach programs. The main goal for VG’s involves keeping prices low and keeping loyal customers as happy as possible each and every day.


How to Take the VG’s Fresh Market Customer Survey


You Must:

  • Have access to a computer and Internet access.
  • Be able to read English.
  • Have your recent VG’s Fresh Market receipt that contains an invitation for the survey.
  • Be 18 years of age or older to participate.

Take By Online:

  1. Go to
  2. Enter the survey number that is located on your receipt. This will be 18 digits and you can continuously type the numbers into the text box provided. Click Start when ready.
  3. Answer questions. Please read the directions carefully on each page as they may change. You may be asked to rate different areas in the store or you may be asked about specific things. For example, you might be asked to rate your experience from good to bad and you may also be asked specific questions about the cashier that helped you. Please be honest and thorough.
  4. Enter the drawing. It is important to read the directions before entering. You will be asked for contact information, such as name, address, telephone number and email address. Click Submit when finished.

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