Cabela’s Customer Satisfaction Survey


The Cabela’s Customer Satisfaction Survey, found at, is an online questionnaire designed by Cabela’s that evaluates customer satisfaction of amenities and products offered. The company uses the information provided by you and others to increase customer service and atmosphere in the store, as well as update products. This survey can be done online as a convenience to you.

If you participate in this survey, you can leave important feedback that the company needs. They want this information to help them understand what works and what needs to be changed. You can also enter a sweepstakes for a $500 gift card to Cabela’s. You do not have to enter the drawing to leave your feedback.

About Cabela’s

Founded in 1961 by Richard N. Cabela, Cabela’s Inc. is a specialty retailer and direct marketer of hunting, camping, shooting, fishing and boating apparel and gear, carrying brands such as Browning, Real Tree and other widely recognized outdoor brands. Cabela’s locations have a very distinctive indoor aesthetic that are designed to feel more like sportsmens’ showrooms, featuring large, authentic taxidermy displays and even massive live aquariums.

Aside from its traditional locations, Cabela’s announced the opening of Cabela’s Outpost stores which would be available in underserved areas on a smaller scale. In October 2016, Cabela’s was acquired by Bass Pro Shops though the exact details of the merger are yet to be known.

How to Take the Cabela’s Customer Satisfaction Survey


You Must:

  • Have access to a computer and Internet access.
  • Be able to read English or Spanish.
  • Have your recent Cabela’s receipt that contains an invitation for the survey.
  • Be 18 years of age or older to participate.


  1. Go to
  2. Read the short paragraph. You can also read the rules of the drawing and FAQs from this page.
  3. Click where it says Start Survey in the yellow box.
  4. Click the link of where you visited Cabela’s.
  5. Read the short paragraph and click Next.
  6. Answer the first question.
  7. Enter the transaction ID and date of your visit from your receipt. There is a diagram below the text boxes to help you locate this information.
  8. Answer questions about your recent visit. Use text boxes when available and be honest. Some questions will be multiple choice where you can choose one answer, while others will allow you to choose more than one. Read directions carefully.
  9. When finished with the questionnaire, you can enter the sweepstakes for the gift card. Enter the information in the text boxes provided and follow directions.

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